Marketing: Global Marketing

Organisations:

• Market Research Society - world’s largest association representing providers and users of market, social and opinion research, business intelligence, market analysis, customer insight and consultancy.

Associations:

• American Marketing Association - Association news, membership and marketing information, products and services offered by vendors, as well as job notices and career guides. Free registration required.
• Direct Marketing Association - Europe's largest trade association in the marketing and communications sector, promoting best practice and raising industry standards
• NZ Marketing Association - a membership organisation, whose role is to extend the knowledge and skills of individuals who are practising marketing, and the organisations and brands they serve.

Country surveys, descriptions and statistics can be found using the Library Search | Ketu, Article Databases and the internet.

For example:

Search the Library Search | Ketu, Article Databases, and the internet, for information about companies.

 For example: