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Strategic Publishing: Target your audience

Target Your Audience

Public Domain image from Pixabay

Consider your readers and your writing style if you're thinking about publishing your research.

  • Who will read your work? Specialists in your field, or to a wider or general audience?
  • Who will benefit from your research? Academics, industry professionals, policymakers, or the general public?
  • Talk with your colleagues, supervisor, mentor or peers about their publishing experiences.