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Marketing: Journals & Databases

To find articles....

Search a range of article databases to find quality research articles on a marketing topic.

For example:


Provides access to ProQuest business databases: ABI/INFORM Complete; Accounting & Tax; Banking Information Source; CBCA Business; ProQuest Asian Business & Reference; ProQuest Career and Technical Education: Business; ProQuest Dissertations & Theses A&I: Business; ProQuest European Business; and, ProQuest Research Library: Business.

News resources


Article Link

If an article is not available in full-text in a database, click Article Link to automatically search other databases the Library subscribes to. 

You may see Article Link represented as:            

           or      Otago Article Link

If the article you need is not online...

Try these options: