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Marketing: Home

About this Guide

This Subject Guide brings together important research resources for Marketing.  These include article databases, major reference works, data sources, and other key information sources. 

For further assistance, you may make an appointment with the subject librarian.

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Related Subject Guides

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Featured Resource - IBISWorld

Featured Resource - Passport GMID


Passport GMID: Global Market Information Database (Euromonitor)

This online business information system provides business intelligence on industries, countries, and consumers. It offers integrated access to statistics, reports, insightful comment and business information sources. Coverage is global, more than 200 countries are researched.

All first time users will need to register using an "" email address and agree to the Terms and Conditions

Subject Librarian

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Genevieve Scanlan
+64 3 479 5653